Hi, I’m Amanda — number wrangler and small business cheerleader.
My Journey
I didn’t always consider myself a “numbers person.” With a background in forensic psychology, I understand how overwhelming and even intimidating finances can feel. But over time, I saw firsthand how bookkeeping could help a business thrive. It’s not just about numbers—it’s about clarity, understanding, and giving business owners the tools to grow with confidence.
That’s when I realized: bookkeeping is like putting together a puzzle. Every number tells a story, and when all the pieces come together, your business can thrive. That’s what inspired me to start Heck & Co. Bookkeeping—to offer judgment-free, organized support that makes understanding your finances easier.
My Approach
At Heck & Co., I specialize in helping solopreneurs—especially those in service-based and creative businesses—feel more in control of their books. I know firsthand how chaotic and unclear the financial side can feel when you're juggling everything yourself. My goal is to simplify things, provide reliable tools, and help you make sense of your finances without the overwhelm.
One of the things I love most about my work is blending my psychology background with bookkeeping. I believe that our beliefs about money can shape the way we approach our finances. By helping business owners shift their mindset—let go of stress or shame, and embrace a more empowered approach to money—I aim to create a space where you can feel confident and in control of your numbers.
Why Heck & Co.?
Heck & Co. was created to offer a non-judgmental, supportive environment where solopreneurs can make sense of their numbers. Once you understand your finances, you can make decisions with clarity, not confusion. It’s all about helping you breathe easier when you think about your business, and helping you get back to what you do best—running your business!